Nitin Kumar Joins Business Strategy Execution Practice

by admin

CHICAGO – June 16, 2011 – Project Leadership Associates (PLA) (www.projectleadership.net) has appointed Nitin Kumar, Principal of its Business Strategy Execution (BSE) practice which specializes in strategy execution, merger and acquisition (M&A) integration, business process improvement, and organization design. With 13 years of experience in leading a variety of consulting projects across industries, Kumar is particularly skilled in ensuring successful M&A integration of all business areas including strategy, people, process, technology, operations and culture.

“Nitin’s proven track record of leadership in business strategy, performance improvement and non-organic growth is an invaluable asset to PLA,” said Bob Zagotta, Executive Vice President of BSE at PLA. “His vast expertise, particularly in M&As, ensures that our clients effectively turn visions into reality and add value and results.”

Previously, Kumar was CEO of Aujas, Inc., an information governance and risk management company funded by IDG ventures, where he established operations in the United States, United Kingdom, Germany and Switzerland, and also led M&A efforts.

He has served in multiple roles spanning sales, large account management, service delivery, practice leadership, general and executive management with organizations such as Deloitte and Hewlett-Packard. He has also consulted with clients as “Interim CEO and CIO” driving transformation, performance improvement, M&A integration, divestitures and turnarounds. Nitin has managed large “multi-hundred” million dollar P/L and directly led geographically dispersed teams of over 2000 people.

Among his many credentials, Kumar is a Certified Interim CEO, Certified Management Consultant, Certified M&A Advisor, Certified International Turnaround Manager, and a Certified Organization Resilience Executive.

Kumar is a recognized speaker, author and thought leader, with experience across North America, Europe, Asia (Middle East, India and Far East), Australia and Africa. Kumar holds an engineering degree from the University of Kerala in India and has undergone an executive management course in Professional Services Management from Harvard Business School.

BSE is the leading advisory practice focused on execution of strategy and helping CEOs and business leaders turn their vision into measurable results with complete alignment, speed and confidence. Offerings include:

Internal Business Communication Strategies

by admin

Effective communication is the secret formula to success in every field of life. Be it politics, sports, family or business, no team can be built until and unless there is a clear exchange of ideas among the team members. With strong teamwork, success becomes an ally to the project undertaken. In business and marketing, a lot of emphasis is laid on business communication strategies that would be best suited for your company. However, it is important to have a clear idea of internal communication strategies that have been globally recognized to be ideal catalysts in a business.

During your childhood, teamwork would be a term you would use only on the sports field and for science projects. Rest of the time, each student is awarded for individual scholastic achievements scored by him or her. The scenario swiftly changes as one enters a company, wherein every move is essentially a team effort. You realize that you have got to be a team player and boost the company

Five Various Important Selling Suggestions For A Successful International Business

by admin

Your international business are going to be rivaling plenty of other businesses. Brush up your marketing plans so as to surpass your competitors to see the sales skyrocket. Not every companies can pay for to engage an advertising team or even an advertising agency to try and do the promotional be employed by them. Should you be more or less exclusively by yourself, you’ll need aid from the following marketing tips:

1. Understand what your target audience wants.

When you have an audience that is definitely hungry for the product you’re offering, marketing moves without having a hitch. If a market requires a dose of convincing before they will desire to benefit from your services and merchandise, to consider what can convince them.

Design a promotional program designed to meet the needs of specific sets of people or age brackets and attract their consumer sensibilities. If you sell products, emphasize the good qualities of your products and why its indispensable on their lives. Also highlight the use of the merchandise and just what it are capable of doing to help make their lives easier.

2. Maintain the latest trends.

Learning the latest trends today can help you formulate a subscriber list marketing strategy that should go viral easily. Use current events or international news to promote your product or service.

3. Utilize technology.

One fashion to quickly reach your market everywhere is with the online market place. Many successful international business groups and firms make an online search to realize a broader market. Use social media sites like Twitter or facebook to promote your items.

For people with a huge budget allotted for the marketing program, you can attempt selecting a space or possibly a slot during these big networking sites to include your company’s banner and highlight the services you provide. When you’ve got a limited budget, try advertising using fan pages or similar techniques.

YouTube and also other video-hosting sites will also be good advertising platforms. Untold thousands of persons around the world flock about bat roosting sites to view small clips. Try resulting in a catchy but simple video that may market your product or service.

4. Contact bloggers and website owners.

Bloggers are prized on the web simply because they could make products more lucrative with testimonials advertising. International Business groups and corporations will offer an example of their total products to bloggers. The blogger should test the product out and write an evaluation.

If you’re offering household cleaning products, try reaching working-at-home moms or blogger dads and offer your merchandise. In the event your goods and services are based on skin care, try approaching female bloggers with blogs that usually mention cosmetics and fashion.

5. Consider pay per click advertising.

What is great about pay-per-click adverting in international business is the results are instantaneous. Just find the correct keyword connected with that which you are offering, have your website or company listed and spend on a banner slot. This advertising program will let you reach more consumers inside a relatively shorter length of time.